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NYSE · MCD · Restaurants

McDonald's (MCD) stock analysis

$246.25−0.11%Data as of Oct 21, 2026
  • MCD lost 1.6% over the past month versus 0.0% for the S&P 500, ranking 348th of 497 S&P 500 stocks.
  • Over 12 months it returned −19.1%, 34.9 points behind the S&P 500, and trades 27.4% below its 52-week high.
  • In the last 30 days 1 analyst raised earnings estimates and 20 cut; forward EPS moved −1.5% (−2.8% over 90 days).
  • It sits in the Restaurants segment of the Consumer Value Chain, where the 1-month median return is +4.2%.
  • The daily chart reads Intermediate downtrend · Decline (since Oct 8, 2026).
Market cap$174.3B
12-month return−19.1%
Forward P/E17.8×
Mean target vs price+20.7%

One-year price with 50- and 200-day averages

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240271301332JanAprJulOct
246.2550-day200-day

Performance vs the market

Total price return against the S&P 500 (SPY) and the median of US stocks in the same sector.

MCD−1.6%
Sector median−1.2%
S&P 5000.0%
MCD−6.3%
Sector median−7.1%
S&P 500+4.7%
MCD−17.9%
Sector median−8.1%
S&P 500+8.7%
MCD−19.1%
Sector median−7.2%
S&P 500+15.8%
1-month rank in the S&P 500348 / 497
3-month rank in its sector · Consumer Cyclical198 / 419

Chart structure

Read by our daily-bar structure engine from swing highs, swing lows and moving averages.

Intermediate downtrend · DeclineConfirmed

Holding since Oct 8, 2026

  • Price and averages have mixed alignment
  • EMA50 fell over the last ten sessions
  • Some swings conflict with the averages
This pattern on this stock

70 occurrences in 10 years. The median move over the next 20 sessions was −0.4%, positive 44% of the time, against +0.9% for any day in the same period.

Reference zone, stop and targets for this structureSee the trade plan in Hub ↗

Analyst earnings revisions

Changes to the consensus forward-EPS estimate. Rising estimates mean analysts see more profit ahead.

Forward EPS$13.76
30-day change−1.5%
90-day change−2.8%
Mean target$297.21 +20.7%
Raised (30d) 1Cut (30d) 20

29 analysts cover the stock

Where it sits in the supply chain

Consumer Value Chain · Services & platforms

Explore the full chain map in Hub
Its segment
Restaurants+4.2%
MCD−1.6%1 monthSBUX+4.2%1 monthDPZ+4.7%1 month

Quick-service and coffee chains whose traffic is most sensitive to pressure on lower-income consumers; promotions fill in when pricing is limited.

Sells into
Consumer income & confidence

Also on: Retail Channels & Consumer Brands

Figures are each company's 1-month return; the segment shows its median · Doubler daily batch · company chain maps

Risk profile

Max drawdown, 12M−31.9%
Volatility, 60D19.5%
From 52-week high−27.4%
From 52-week low+6.7%
Trailing P/E20.0×
Forward P/E17.8×

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