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NYSE · CLX · Household & Personal Products

Clorox Company (The) (CLX) stock analysis

$84.77−3.06%Data as of Oct 21, 2026
  • CLX lost 2.7% over the past month versus 0.0% for the S&P 500, ranking 366th of 497 S&P 500 stocks.
  • Over 12 months it returned −26.7%, 42.5 points behind the S&P 500, and trades 32.5% below its 52-week high.
  • In the last 30 days 0 analysts raised earnings estimates and 5 cut; forward EPS moved −2.1% (−6.2% over 90 days).
  • It sits in the Household care & beauty segment of the Consumer Value Chain, where the 1-month median return is +6.6%.
  • The daily chart reads Intermediate downtrend · Decline (since Oct 1, 2026).
Market cap$10.3B
12-month return−26.7%
Forward P/E13.5×
Mean target vs price+18.9%

One-year price with 50- and 200-day averages

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84.8100116131JanAprJulOct
84.7750-day200-day

Performance vs the market

Total price return against the S&P 500 (SPY) and the median of US stocks in the same sector.

CLX−2.7%
Sector median+1.9%
S&P 5000.0%
CLX−9.6%
Sector median+0.7%
S&P 500+4.7%
CLX−12.5%
Sector median−2.7%
S&P 500+8.7%
CLX−26.7%
Sector median−1.9%
S&P 500+15.8%
1-month rank in the S&P 500366 / 497
3-month rank in its sector · Consumer Defensive123 / 163

Chart structure

Read by our daily-bar structure engine from swing highs, swing lows and moving averages.

Intermediate downtrend · DeclineConfirmed

Holding since Oct 1, 2026

  • Close below EMA20 below EMA50
  • EMA50 fell over the last ten sessions
  • Confirmed swing highs and lows are rising
  • Some swings conflict with the averages
This pattern on this stock

102 occurrences in 10 years. The median move over the next 20 sessions was −0.6%, positive 44% of the time, against −0.3% for any day in the same period.

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Analyst earnings revisions

Changes to the consensus forward-EPS estimate. Rising estimates mean analysts see more profit ahead.

Forward EPS$6.13
30-day change−2.1%
90-day change−6.2%
Mean target$100.76 +18.9%
Raised (30d) 0Cut (30d) 5

17 analysts cover the stock

Where it sits in the supply chain

Consumer Value Chain · Brands & makers

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Its segment
Household care & beauty+6.6%
EL+3.4%1 monthKVUE+6.6%1 monthKMB+7.8%1 monthCHD+9.2%1 monthCLX−2.7%1 month

Care, household goods and beauty have different occasions, pricing and inventory cycles.

Sells into
Mass merchants & warehouse clubs+9.0%
WMT+7.0%1 monthCOST+11.0%1 monthBJ+12.6%1 monthPSMT−0.7%1 month

Figures are each company's 1-month return; the segment shows its median · Doubler daily batch · company chain maps

Risk profile

Max drawdown, 12M−36.0%
Volatility, 60D32.5%
From 52-week high−32.5%
From 52-week low+5.4%
Trailing P/E18.1×
Forward P/E13.5×

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