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NYSE · NKE · Footwear & Accessories

Nike (NKE) stock analysis

$37.53−0.92%Data as of Oct 21, 2026
  • NKE gained 4.0% over the past month versus 0.0% for the S&P 500, ranking 207th of 497 S&P 500 stocks.
  • Over 12 months it returned −43.8%, 59.6 points behind the S&P 500, and trades 45.4% below its 52-week high.
  • In the last 30 days 0 analysts raised earnings estimates and 28 cut; forward EPS moved −29.1% (−30.5% over 90 days).
  • It sits in the Sportswear segment of the Consumer Value Chain, where the 1-month median return is +1.1%.
  • The daily chart reads Intermediate downtrend · Countertrend rally (since Oct 21, 2026).
Market cap$55.7B
12-month return−43.8%
Forward P/E17.5×
Mean target vs price+21.6%

One-year price with 50- and 200-day averages

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37.047.958.869.8JanAprJulOct
37.5350-day200-day

Performance vs the market

Total price return against the S&P 500 (SPY) and the median of US stocks in the same sector.

NKE+4.0%
Sector median−1.2%
S&P 5000.0%
NKE−8.4%
Sector median−7.1%
S&P 500+4.7%
NKE−17.8%
Sector median−8.1%
S&P 500+8.7%
NKE−43.8%
Sector median−7.2%
S&P 500+15.8%
1-month rank in the S&P 500207 / 497
3-month rank in its sector · Consumer Cyclical217 / 419

Chart structure

Read by our daily-bar structure engine from swing highs, swing lows and moving averages.

Intermediate downtrend · Countertrend rallyConfirmed

Holding since Oct 21, 2026

  • Price and averages have mixed alignment
  • EMA50 fell over the last ten sessions
  • Confirmed swing highs and lows are falling
This pattern on this stock

15 occurrences in 10 years. The median move over the next 20 sessions was −0.8%, positive 47% of the time, against +0.2% for any day in the same period.

Reference zone, stop and targets for this structureSee the trade plan in Hub ↗

Analyst earnings revisions

Changes to the consensus forward-EPS estimate. Rising estimates mean analysts see more profit ahead.

Forward EPS$1.56
30-day change−29.1%
90-day change−30.5%
Mean target$45.63 +21.6%
Raised (30d) 0Cut (30d) 28

36 analysts cover the stock

Where it sits in the supply chain

Consumer Value Chain · Brands & makers

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Its segment
Sportswear+1.1%
NKE+4.0%1 monthAS+7.0%1 monthBC−1.7%1 monthYETI−1.9%1 month

Athletic footwear and apparel, where inventory cycles, channel shifts and product hits decide growth.

Sells into
Home improvement, off-price & auto parts+1.8%
HD+2.9%1 monthLOW+0.2%1 monthROST+0.7%1 monthORLY+3.9%1 month
E-commerce & delivery+1.5%
MELI+1.5%1 monthPDD−2.0%1 monthDASH−4.0%1 monthAMZN+2.9%1 monthCART+13.3%1 month

Also on: Retail Channels & Consumer Brands

Figures are each company's 1-month return; the segment shows its median · Doubler daily batch · company chain maps

Risk profile

Max drawdown, 12M−50.8%
Volatility, 60D28.5%
From 52-week high−45.4%
From 52-week low+10.8%
Trailing P/E17.9×
Forward P/E17.5×

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